Harper Beckham is the future of Brand Beckham after Brooklyn’s outburst – here’s exactly why.
Budding beauty influencer Harper is the family’s brightest star in waiting.
With all the briefings, counter-briefings and ‘recollections may vary’ in the Brooklyn Beckham saga, it’s near-impossible to know what and who to believe as showbiz’s biggest family tears itself apart. However, there’s one untouched character within this scorched-earth scenario – and she might just be the saviour of Brand Beckham.
Step forward Harper Beckham, the 14-year-old who already looks set to be the family’s true star of the future – and particularly within Victoria’s part of the empire.
While there’s no suggestion that the Spice Girl had any inkling that Brooklyn’s nuclear winter was coming, it’s undeniably fortuitous – not least optics-wise – to have her daughter on board as her beauty brand’s young champion and heir.
Not only does the youngest family member offer Brand Beckham the welcome distraction of Gen Alpha charm, she looks set to shine while doing it.
While her brothers have often struggled to find their career niche, Harper is already quite the budding influencer for Brand Beckham, having inherited her mother’s knack of impressing in front of a ring light.
Over the past year or two, Harper has become increasingly visible for Victoria Beckham Beauty, appearing on camera with all the glee you’d expect from a teen let loose with Mummy’s makeup bag. The Beckham genes run strong, too; being able to glimpse both her parents’ faces in Harper’s only adds to her telegenic charm.
Back in June 2024, the youngster made her demo debut with a show and tell on Victoria’s clear brow gel. ‘Someone stole my @VictoriaBeckhamBeauty FeatherFix! 😘 Kisses #HarperSeven xxx,’ posted Victoria, sharing the clip on her own Instagram.
She’s proving to be a versatile and inclusive supporter of the brand, too. In another clip, featuring just her hands, Harper can be seen giving her father a dab of powder and concealer. ‘Sunday afternoon makeup with Harper 😂😂 Kisses @davidbeckham,’ Victoria captioned the moment.
Harper has apparently been quick to make her opinions known on Mum’s beauty empire, even getting involved at the lab sample stage.
‘Happy Birthday to the one who tries it all before anyone else – our forever product tester & #VBBMuse 🖤 #HarperSeven” wrote Victoria, accompanying a July 2025 post showing her daughter applying a stash of her brand’s products.
She was also on hand to give her seal of approval to some of VBB’s biggest launches of last year, variously spritzing the Portofino ’97 fragrance collection and dripping Colour Wash blusher over her cheeks. ‘Before it was in your makeup bag, it was in hers,’ Victoria wrote.
For now, Harper remains a non-speaking role on VBB’s Instagram but a promotion to full beauty tutorials may not be too far away.
It’s unlikely that a rising role will meet with any approval from Brooklyn, who has this week blasted his parents for ‘performative social media posts’, claiming: ‘My family values public promotion and endorsements above all else. Brand Beckham comes first.’
Based on how comfortable and confident she comes across on camera, Harper may well see things very differently to her brother. And if Brand Beckham does have an eye on the future, who would bet against Harper to land the Female Boss role one day?
